Framework · Layered stack · from Chapter 1
Layers of Product Value
The framework
- Surface: What the user sees and touches: screens, layout, hierarchy, components, copy, interaction states, affordances, motion, and visual clarity.
- Flow: How the user moves through the work: the sequence between actions, screens, decisions, states, and handoffs.
- Logic: The deterministic spine beneath the experience: rules, validations, conditions, calculations, constraints, dependencies, and edge cases.
- Behavior: What the system does over time, on whose authority, with what restraint: what it notices, infers, suggests, automates, delays, asks, hides, reveals, remembers, and reverses.
- Strategy: What is worth building at all, and why now: which problem the product takes, which it refuses, who it serves, and what future it makes possible.
Read down from the visible surface into the behavior beneath it.
- 01
Surface
What the user sees and touches: screens, layout, hierarchy, components, copy, interaction states, affordances, motion, and visual clarity.
- 02
Flow
How the user moves through the work: the sequence between actions, screens, decisions, states, and handoffs.
- 03
Logic
The deterministic spine beneath the experience: rules, validations, conditions, calculations, constraints, dependencies, and edge cases.
- 04
Behavior
What the system does over time, on whose authority, with what restraint: what it notices, infers, suggests, automates, delays, asks, hides, reveals, remembers, and reverses.
- 05
Strategy
What is worth building at all, and why now: which problem the product takes, which it refuses, who it serves, and what future it makes possible.
4 · Do
How to use it
Place recent product decisions at the layer they actually came from. The output is a layer placement audit that shows where your work is already operating.
5 · Save
The Product Architect · Layers of Product Value
Framework · Layered stack